Use this tool to support your business plan review and planning process. Simply make notes on progress to previous goals and identify your focus for the upcoming year.
A SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis can help you understand how your business is positioned in relation to the market and your competitors, and thus provides verification of strategic/competitive analysis.
By carefully evaluating your business before creating next year’s business plan, you can start to craft a strategy that helps you distinguish yourself from your competitors. Create an overview of your business today by thinking through the questions to complete the chart below.
Evaluate Business Plan Components
Use the following evaluation criteria to further assess the key areas of your business plan and ongoing development.
Remember: Simply make notes on progress to previous goals and identify your focus for the upcoming year.
|What have your key marketing initiatives been?||Sales|
|How does this compare to your original marketing plan?||Pricing|
|What are the key considerations for the business as you create next year’s marketing plan?||Advertising and Promotion|
|What are the risks identified? And what contingencies have been advised?||Competition|
|What are your key operational accomplishments during the past year?||Product Quality|
|What areas for improvement still exist?||Premises and equipment (technology)|
|How can your operational priorities contribute best to the success of the business next year?||Human Resources|
|Are the right people in the right roles?||Knowledge, Skills, Abilities|
|What incentives have been introduced to drive the business (commitment)?||Advisors|
|What gaps in the team need to be addressed?||People Engagement|
Click here to download the Business Plan Review Template