In the video that follows, Natasha Koifman, President of NKPR, delivers a novel definition of an entrepreneur when she says, “I’m a problem solver. I always have been, even before I owned my own company. I think of the end result and how do I achieve that.”
Koifman founded NKPR back in 2002 – and today the firm boasts an impressive roster of over 30 national and international brands.
One of the keys to her success? Koifman says: “I think the big thing for any entrepreneur is to continue to be innovative. And it needs to be a natural evolution of what you’ve been doing.”
YouInc caught up with Koifman for a candid conversation about her professional and personal journey, a conversation filled with fascinating insights into her unique take on business and life.