Posted by 2014-03-16 23:02:04
Title: How do I safely launch a new website and App when my lawyer doesn't think I can patent my website id...
Robert - beyond patents, the law provides one or two other well-known forms of monopoly in connection with the operation of a business: trademarks and, to a lesser extent, copyrights. Trademarks can protect your branding and logos, and copyright can protect any content you produce and, importantly for websites and apps, the code and algorithms used to operate your platform.
That said, this is less of a legal question and more of a business question. Many companies exist without legal monopolies that patents provide. As I’m sure you know, strategic and competitive advantages can come from branding, proprietary information, first mover advantage, customer service, market execution etc. These can be defensible without any formal legal protection. For instance, while I can’t say with any authority, I’m quite sure that both Twitter and Facebook launched without any patents and still succeeded beyond anyone’s wildest expectation. If you have a good idea, that delivers value and offers real competitive advantages, the lack of patentability should not hold you back.
Happy to discuss further if you wish.