How A Marketing Plan Can Help You Find And Keep Customers

How A Marketing Plan Can Help You Find And Keep Customers

When it comes to marketing, tactics without strategy can easily result in failure.

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Making Changes Without Harming Your Brand

Making Changes Without Harming Your Brand

While change is necessary to grow your business, if it's not handled correctly it could cost you customers, money and your bottom line.

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[VIDEO] Get More Customers With This Feel-Good Approach To Marketing

[VIDEO] Get More Customers With This Feel-Good Approach To Marketing

When it comes to your marketing and messaging, are you giving your customers and prospects warm, fuzzy feelings?

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3 Benefits To Having A Business Card

3 Benefits To Having A Business Card

Are business cards a thing of the past or an opportunity for future business connections?

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Storytelling In A Digital Age

Storytelling In A Digital Age

Learn more about marketing your brand by following the example of Wattpad, a mobile social storytelling platform.

424
Advertising on the Cheap

Advertising on the Cheap

If you're an entrepreneur just starting out in business, it can be hard to afford advertising. Here are some affordable ways to do it.

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From Arlene: Making Your Small Business Stand Out

From Arlene: Making Your Small Business Stand Out

In this video, Arlene Dickinson provides some tips on how to help your small business stand out from the crowd. Make sure you have clear product differentiation, innovative…

1 461
ALIGNING YOUR CORE BUSINESS TO FIND THE SWEET SPOT

ALIGNING YOUR CORE BUSINESS TO FIND THE SWEET SPOT

Reflections of a CEO after a dangerous brand detour…

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Arlene Dickinson talks with PROFIT BusinessCast

Arlene Dickinson talks with PROFIT BusinessCast

Listen in as Arlene Dickinson chats with PROFIT BusinessCast about entrepreneurship, key lessons to achieve an effective marketing balance, core components to develop a brand, and…

61
What Your Personal Image Says About Your Business

What Your Personal Image Says About Your Business

Here are some tips to help you ensure that your personal image is an asset and not a liability.

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Marketing Your Business Without Solely Relying On Social Media

Marketing Your Business Without Solely Relying On Social Media

Implementing a marketing strategy that relies solely on social media may impede your ability to make strong personal connections with your customers.

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Facebook for Entrepreneurs 101: Why Facebook?

Facebook for Entrepreneurs 101: Why Facebook?

In Part One of our 3-part Series, "Facebook for Entrepreneurs" we take a close look at why Facebook matters to small business owners.

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Should You Hire A Sales Rep?

Should You Hire A Sales Rep?

Are you considering hiring a sales rep for your business? Here are the pros and cons.

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How to Make Your Boring Products a Thrill Again

How to Make Your Boring Products a Thrill Again

If you sell boring products, it's not the end of the world. However, if you're not careful, it might be the end of your business. Boring products compete on a different level than…

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Lessons Learned: Following A Conservative Flight Path

Lessons Learned: Following A Conservative Flight Path

Naman Budhdeo, CEO…

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Entrepreneurial Ventures Fuel Our Economy - Recognizing the Game Changers

Entrepreneurial Ventures Fuel Our Economy - Recognizing the Game Changers

In my view, we are shifting to an entrepreneurial economy, but investors and the media haven't quite caught up yet. Sure, sometimes we hear about an entrepreneur who has made…

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The importance of crafting a clear manifesto

The importance of crafting a clear manifesto

One of the first and most important things you can do when you have an idea you want to sell is craft a clear, succinct manifesto capturing the essence of your product and business…

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